This morning I had the opportunity to check out a brand new form of video camera called Mevo with my friend and colleague, Jeff Herring. Essentially it’s like having a TV studio at your fingertips using their camera and your mobile device (as of the time of this post iPhone and iPad only so far; Android users, once again, you’ve got to wait your turn!).
No matter where you are in your professional speaking career, there are certain tools you need that meeting planners are looking for as they decide to hire you.
In order to get paid to show up for your expertise, you’ve got to first prove you know what you’re doing, and that means looking like a pro with everything you communicate. Here are the various tools you need to succeed when marketing yourself as a professional speaker:
I got to know Heide Metzger for the first time when she joined my 30-Day Storytelling on Video Challenge (that I partner with Lou Bortone on) in the fall of 2015. She has a heart of gold and a HUGE vision to serve the world through fundraising massage parties.
Years ago when DVD players came on the market and started to become commonplace in many homes, my husband and I debated whether we should get a DVD player. My argument, admittedly weak as it was looking back now, was that VHS was the industry standard and had been for years. I thought FOR SURE the DVD player and the DVDs to go with them were going to be like the Betamax machines and tapes, which were popular with enthusiasts and early-adopter technologists, but never really caught on in the mainstream.
You just delivered your Signature Speech, got off stage and now there’s a line of people waiting to talk to you about what you just shared. Inevitably, someone will compliment you on some aspect of your speech and you might be tempted to say “thanks but…” “Thanks, but I really could have delivered the close … Read more
A brand is a simple thing, but because we can’t put our hands on it or hold something tangible up to show what a brand looks like, it’s a bit mysterious. And to the small or solo business owner can feel all too much like a weird waste of time. That unfortunately leads too many … Read more