Well first, let me say — ouch.
I have been in serious dental pain for the past 3 weeks. I’ll save you the long story, but let it suffice to say that I had work done, and as that progressed the doctors determined I needed more. Which turned out to be a root canal.
So yesterday I learned the meaning of the phrase, “About as fun as a root canal.”
It means it sucks. 😉
But seriously… with as bad a reputation as a “root canal” has, modern dentistry has come a long way and the procedure was virtually painless. Aside from the injection of the anesthetic, I didn’t feel any pain at all. I was scared as all get out, but apparently the term “root canal” is scarier than the actual event itself.
So that was my yesterday morning.
I spent most of the afternoon recovering and resting. Then in the early evening I checked my email.
There was a message with the subject line “Hi from Cosmo.” (!!!!)
Of course I opened THAT one right away. Apparently Cosmopolitan Magazine wants my expertise to help them with a story they are developing and they plan to credit me fully. The message was brief and to the point. Can I have some information to them by Monday morning?
Begin happy dance of gratitude!
So what do a root canal & Cosmopolitan Magazine have in common? That was my day yesterday. (And boy did it turn out WAAAAAY better than I could have ever imagined!)
How did an editor at Cosmo decide to send ME a request for my expertise? It’s effective communication through online marketing. Because I have been writing for years now about effective communication and communication skills and have many articles, mentions, and links online, it was easy for this editor to find me. Also, by the way the editor asked for the specific information she did, I can tell she saw one of my online articles at Ezine Articles.com. I have to thank my article marketing mentor, Jeff Herring for teaching me what I know about article marketing!
Make it easy for the people looking for you to find you online and you’ll get cool emails and media requests, too! How do you do that? Be clear on your message and make sure your online image is professional, consistent, and cohesive because all that equals credibility.
Stay tuned… as soon as I have more details about the magazine edition I’ll be in I’ll let you know.