Busy Season(s) for Speakers

In case you’ve ever wondered if there’s a pattern to how meeting planners contact experts and speakers for their events, there is!

Predictably, there are several times of the year when over the past 10 years of speaking professionally I can expect my proverbial phone to ring, which usually means my email or social media private message inbox blow up with invitations to speak and be interviewed.

This week is one of them. (I’ll explain why below.)

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The Path to Speaking and Coaching Success

Recently I talked to a new high performance coach who wants to do some speaking. Wendy (not her real name) had a 20+ year corporate career and a couple months ago quit her full-time job to pursue her passion. Now THAT’S exciting!

As the conversation continued, I learned quite a bit more about where she’s starting from and I recognized familiar challenges I have seen countless others face. Like many before her, Wendy wanted to know the secret to speaking and coaching success.

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Professional Speakers – The Marketing Tools You Need to Succeed

Felicia Slattery on stageNo matter where you are in your professional speaking career, there are certain tools you need that meeting planners are looking for as they decide to hire you.

In order to get paid to show up for your expertise, you’ve got to first prove you know what you’re doing, and that means looking like a pro with everything you communicate. Here are the various tools you need to succeed when marketing yourself as a professional speaker:

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A Better Way to Take a Compliment about Your Speaking

You just delivered your Signature Speech, got off stage and now there’s a line of people waiting to talk to you about what you just shared. Inevitably, someone will compliment you on some aspect of your speech and you might be tempted to say “thanks but…” “Thanks, but I really could have delivered the close … Read more…

The ONE Job of Your Speaker One Sheet

One of the biggest mistakes people make when preparing any marketing materials, including a Speaker One Sheet, is expecting it to do more than the job it is intended for. The job of a Speaker One-Sheet (also known as a one-pager), which is a printed or digital marketing tool designed to showcase you as a … Read more…

Real Fast Holiday Promotions – ANY Time of Year for ANY Business, Part 1

One of the biggest myths is that “the holidays” only come once a year. Maybe that’s true for “The Holidays” – capitalized because if you’re thinking of the big 3 of Thanksgiving – Christmas – New Years (or Thanksgiving – Hanukkah/Kwanzaa/Your Holiday of Choice – New Years), you’re right. But when you want to communicate … Read more…